Feb 27, 2009

The Realtor Difference: Comfort Zone

Many buyers find the home buying process intimidating and out of their comfort zone – that is why buyers chose to work with realtors (64% of metro Orlando buyers purchased their home through an agent/broker in 2007). A realtor can create an effective emotional buffer between buyer and seller and act as an objective party in negotiations to ultimately create a win-win purchase contract and to bring the transaction to an on time closing. The fact is buying a home is an emotional purchase. Few people buy or sell anything else as expensive as a home in their lifetime.

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